SITT puts some of the UK's leading specialist importers under one roof, so that when you visit SITT, whether you are a journalist or a buyer, you will definitely come away with new contacts
that are totally relevant to your business. As a buyer, you will have set up your wine buying
strategy for the year leaving you free to get on with the day to day running of your business.

SITT was set up to show the passion and diversity of the wine trade. Within the UK, we are
blessed with the most varied and exciting wine trade in the world, but one which is polarising
more and more. On the one hand, the aggressive brand footprint, progressing hand-in-hand   
with victories of style over substance, chemicals over terroir and industry over the vigneron.


On the other, which we strive to portray at SITT, there is still passion, diversity, authenticity
and a healthy regard for the consumer's intelligence. For the sake of ‘real' wine, the former
must not emerge victorious.

More than anything else, this is why SITT is here.

The specialist, independent sector of importers, merchants and restaurateurs is re-energising
to face up to the future, and SITT is here to help cater for that.